Challenges facing Women in managerial positions at the Standard Group Limited
Abstract
This study was conducted to investigate challenges facing women managers in the Media
Industry with a case of Standard Group Limited. The study probed how seven issues
identified posed challenges to women managers at Standard Group Limited. These seven
issues were glass ceiling, pay inequality, work-life balance, discriminatory culture,
leadership styles, sexual harassment and myth of the female advantage.
To achieve the objectives of the study a census study was undertaken where by all the 21
women managers in Standard Group were taken as the target population and were
involved in the study. Data was collected using a semi structured questionnaire.
Descriptive statistics (frequencies, percentages, mean scores and standard deviation) were
used to analyse the data. The data was presented in form of table and figures and
enhanced by a narrative explanation to bring out salient themes.
The findings show that glass ceiling is a key concern as women have to work harder to
get recognition. It is also evident from the findings that work life balance is a key concern
for women in managerial positions. Discriminatory culture and myth of female advantage
also emerge as other challenges facing women managers. The findings show that pay
inequality, sexual harassment and leadership styles are not challenges to women in
managerial positions.
The study recommends that there is need for the owners/management of the media houses
to have a critical review of their organisations and how the female employee is treated
and fits into the current organisation structures and culture.
Citation
MBA Thesis 2012Sponsorhip
University of NairobiPublisher
School of Business, University of Nairobi
Subject
Women managers,Media,Description
Master Thesis