Browsing Theses and Dissertations by Author "0024b66b-dd61-4389-a2a1-43dd02cc743d"
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Marketing Strategies Used by Entertainment Spots in Small Towns in Kenya a Case of Bars and Nightclubs in Voi Municipality
Makungu, Thomas M (University of Nairobi, 2011-10)The objective of this study was to establish Marketing Strategies used by Entertainment Spots in Small Towns in Kenya and the Marketing Challenges they face. The research was carried out in Voi Municipality in Coast ...