Tuliamua kuchunguza jinsi mwandishi wa riwaya za Kidagaa Kimemwozea na Ndoto ya Almasi ametumia lugha ya kipekee anaporejelea masuala ya dini ya Kikristo ili kubainisha: sifa za sajili ya dini ya Kikristo zinavyojitokeza, ...

Utafiti huu ulichunguza jinsi sitiari za Kiswahili hujitokeza katika kauli za wanasiasa na jinsi wanasiasa huweza kuzitumia kueneza kauli za kichochezi nchini Kenya. Vile vile, jinsi lugha ya Kiswahili ijapokuwa ni lugha ...

Katika utafiti huu, tumeonyesha mchango wa vijana katika kuleta mabadiliko katika riwaya za Kufa Kuzikana na Kidagaa Kimemwozea. Pia, tumeangazia changamoto ambazo vijana hukumbana nazo katika juhudi zao za kuleta mabadiliko. ...

Katika tasnifu hii tulishughulikia mchango wa vijana katika kuleta ukombozi katika kazi za Leonard Sanja ambazo ni “Mwanyaji wa Roho” katika diwani ya Mwavyaji wa Roho na hadithi Nyingine (2011) Zinguo la Mzuka (2011) na ...

Notwithstanding their diverse and convoluted definitions and understandings, pragmatic studies in political discourse(s) have always animated debates in pragmatics thus becoming a major area of scholarly inquiry. Analyzing ...

Public Relations (PR) practitioners the world over have with time acknowledged that measuring and evaluating the effectiveness and impact of PR work is an important part of PR practice. This notwithstanding, the PR ...

Measuring brand equity has been a big challenge for brand managers and marketers in Kenya and Africa in general. As a manager one need to have the necessary skills to measure brand equity overtime so as to be kept up to ...

The increasing diversity of average growth rates and income levels across countries has generated a large literature on testing the income convergence hypothesis. Some of the countries in East Africa have experienced ...