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Competitive strategies adopted by the Kenya Commercial Bank in response to challenges in the external environment
(University of Nairobi, Kenya, 2010)
The financial services sector in Kenya has changed significantly over the last several years. These changes in the external environment have had a far reaching impact on the Banking sector. In addition, the competitive ...
Strategic responses to competition among large fast food restaurants in Nairobi central business district
(University of University, 2010)
The fast food industry in Nairobi Central Business District has in the past years witnessed dramatic changes brought about by competition. The fast food outlets try to outdo each other by way of differentiation in terms ...