Application of the UTAUT Model to understand factors influencing the use of Web 2.0 tools in e-learning in Kenyan Public Universities

Abstract

The introduction of Web 2.0 tools has led to enhanced communication and collaboration in both social and academic environments. The focus of this study was to identify factors influencing the use of Web 2.0 tools in e-learning in Kenyan Public Universities. The tools can then be introduced and used to aid in successful collaborative learning. A descriptive survey research design was used. Data was collected through questionnaires from both students and lecturers. Purposive sampling was used for the selection and the respondents, who included e-learning instructors and students. A total of 48 lecturers and 136 students participated in the study. The results of the study showed that the most common tools used for e-learning in Kenyan Public Universities were social networks, which included YouTube and Facebook. It was also interesting to note how learners perceived the tools. The major challenges relating to these tools were also identified. Finally, Performance expectancy was identified as the main factor influencing the use of Web 2.0 tools in Public Universities in Kenya.