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Tegrated Marketing Communication Strategies and the Performance of Insurance Companies in Nairobi Kenya
(University of Nairobi, 2021)
The modern-day business environment is characterized by high levels of competition between different players in the market. One of the strategies that is increasingly being used by these companies is Integrated Marketing ...
Risk based capital, asset allocation, firm size and investment returns of insurance companies in Kenya
(University of Nairobi, 2021)
The recent wave of corporate failures across the globe and more importantly local insurance companies, that have been declared insolvent despite holding the minimum capital requirement as per the insurance act, has been a ...
Effects of electric power outage dynamics on the performance of manufacturing firms in Kenya
(University of Nairobi, 2021)
Most manufacturing firms in both developed and developing economies are reliant on electric power supply for their existence. Therefore, instances of electric power outage are real operational threats to those firms ...
Audit committee attributes, firm characteristics, internal control framework and financial reporting quality of the State-owned Commercial enterprises in Kenya
(University of Nairobi, 2021)
There is very limited information available on the effect of audit committee attributes,
firm characteristics and internal control framework on financial reporting quality of stateowned
commercial enterprises in Kenya ...
Sustainable Operations Management Practices, Firm Characteristics, Performance and Competitive Advantage of Manufacturing Firms in Kenya
(University of Nairobi, 2021)
Sustainable operations management practices (SOMPs) are strategies, actions and techniques that support operational policies in achieving environmental, social and economic objectives. Company’s operations management ...
Market Entry Strategies, Marketing Channel Dynamics, Psychic Distance and Performance of Multinational Corporations in Kenya
(University of Nairobi, 2021)
This quantitative inquiry was conducted to ascertain the influence of marketing channel Dynamics and psychic distance on the relationship between strategies of entry into the market and performance of Kenya’s multinational ...
Participatory Project Management Processes,social Support Structures and Sustainability of Ghana Adolescent Reproductive Health Project
(University of Nairobi, 2021)
A systematic approach to engaging stakeholders in the project management processes is one of the strategic drivers for stimulating sustainable project solutionsto diverse public objectives. Yet achieving projects sustainability ...
Competitive Strategy Drivers, Entrepreneurial Orientation, Macro Environment and Performance of Manufacturing Small and Medium Enterprises in Nairobi City County, Kenya
(University of Nairobi, 2021)
main study objective was to determine the impact of entrepreneurial orientation and macro environment on the relationship between competitive strategy drivers and performance of0 manufacturing0 small0 and0 medium0enterprises ...
Corporate Entrepreneurship, Innovation and Performance of Research Institutes in Kenya
(University of Nairobi, 2021)
Over the years, research institutes in Kenya have been getting funding from international organizations and donors to finance their research work. However, as a result of alleged misuse of funds, the government of Kenya ...