Information Technology And Strategic Management Practices Of Firms Listed In Nairobi Stock Exchange
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Date
2019Author
Okoth, Ouma, Charles
Type
ThesisLanguage
enMetadata
Show full item recordAbstract
The external environment surrounding organizations is always changing and therefore firms
are being forced to keep up with these changes by being flexible and adapting to the different
circumstances that arise. By being dynamic, organizations are able to gain a competitive
advantage against the competitors in the market place. An important factor that assists
organizations in implementing strategies is Information Technology. Scholars argue that
modern organizations cannot achieve much without the use of technology in their firms. This
research focused on establishing how information technology was applied in strategic
management practices within NSE listed firms. The research methodology employed by the
study was cross sectional survey design whereby all the 66 NSE listed firms took part as
respondents therefore making this a census study. Gathering of primary data was done using
questionnaires. Data analysis was done through descriptive analysis. The findings showed
that most firms had to a great extent adopted IT in their organizations in carrying out various
strategic functions and that they had adopted IT in formal strategic planning process and
extensively adopted in various strategic areas of the organization. This was illustrated by a
mean of 4.6944. It was also clear that IT plays a key role in the current organizational
business environment and that organizations had embraced it as a key strategic tool in the
carrying out functions and conducting situational analysis. The study can conclude that the
NSE listed firms had embraced IT in their strategic management efforts whereby they have
taken advantage of this resource to identify and explore opportunities availed to them. The
study recommended a structured approach for assessing opportunities presented by IT so that
companies can benefit a lot by taking advantage of these opportunities to formulate their
Internal, Competitive and Business portfolio strategies. The researcher experienced some
limitations during the study including time and cost constraints and restrictions and
unavailability of respondents during data collection. Further research is proposed on similar
concepts of study to specific industries such as manufacturing, banking or by carrying out
case studies in specific firms to ascertain whether industry or firm specific dynamics can alter
the results of the study as compared to the findings in this study
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UoN
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Attribution-NonCommercial-NoDerivs 3.0 United StatesUsage Rights
http://creativecommons.org/licenses/by-nc-nd/3.0/us/Collections
- School of Business [1411]
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