Negotiation and Supply Chain Agility of Supermarkets in Nairobi, Kenya

Abstract

This study was on Negotiation and Supply Chain Agility of supermarkets in Nairobi County. The objectives of the study were: to determine the issues negotiated by supermarkets in Nairobi, to find out the relationship between the negotiated issues and supply chain agility. The study adopted a descriptive survey design which was inclusive of all the sixty- eight supermarkets in Nairobi County, Kenya. The study used unprocessed data which was collected using questionnaires that were issued to various supermarkets by the researcher in person. Procurement officials or their equivalent were the interviewees in the various supermarkets in Nairobi. Results were shown by use of tables for better interpretation. Data was analyzed using regression analysis and measures of central tendency which are mean and standard deviation. The outcome from the study revealed that Supermarkets in Nairobi County practice negotiation when buying goods from their suppliers. The research results also showered a positive and remarkable relationship between negotiation and supply chain agility. The study recommends future studies to be carried out on other negotiated issues apart from those discussed in the study and the remaining supply chain agility dimensions. The study was only limited to supermarkets in Nairobi County and focused on a few negotiated issues and not negotiation as a whole and Supply chain agilities’ few dimensions.