Supply Chain Risk Management Strategies and Performance of Automotive Industry in Kenya During Covid-19 Pandemic

Abstract

Projects to improve the supply chain are well known in the automotive industry. Companies in the automotive industry utilize SCRM to shield themselves from the negative consequences of supply chain disruptions. There isn't any research being done on the usage and value of SCRM solutions right now because of the COVID-19 hiatus. The objective of this study was to fill knowledge gaps and assess the performance of the Kenyan automobile industry during the COVID-19 pandemic by soliciting input from the sector for the analysis. For the investigation, a descriptive research design was adopted. 108 departmental managers from Nairobi-based dealers and assembly, including D T Dobie, Toyota-Kenya, Cooper Motor Corporation, Isuzu East Africa, and Simba Colt, Mobius, Kenya Vehicle Manufacturers (KVM), Associated Motors (AM), and CMC Holdings, were the target audience. Primary data were gathered for the study using a standardized questionnaire. The means for each variable were computed after the data had been coded. The outcomes for each variable were totaled and grouped based on means. Using mean and standard deviation tables, the data collected for analysis was tallied. During the COVID-19 epidemic, correlation was utilized to determine links between SCRM and the success of Kenya's automobile industry. The study's conclusions were that the automobile industry's risk treatment, risk transfer, risk termination, risk tolerance, and weakening concerns all had a P-value of 0. Therefore, the variables can be used to evaluate how the automotive sector in Kenya performed during the COVID-19 epidemic. P value of 000, the analysis came to the conclusion that the automobile firm was unable to fully implement the low distributions strategy during and after COVID-19, and risk mitigation was not properly applied. In order to have SCRM strategies and performance of the automotive industry in Kenya, the study advised automotive manufacturers to develop effective resilience of supply risk management strategies both during and beyond the COVID-19 term. The employment of modern supply chain management systems by automotive companies will also help them overcome difficulties in tracking the location and quality of their products during COVID-19, as well as problems with logistics and transportation.