Browsing Theses and Dissertations by Author "e0dd82f7-4af1-42ee-a01b-d63c8fa4df58"
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Influence Of Artificial Intelligence On Marketing Strategy Among Mobile Telephony Operators In Kenya
Githui, Irene F (University Of Nairobi, 2019)As technology is evolving like never before, Artificial Intelligence is considered to be a major innovation that is altering the existing marketing landscape. Today, AI has made it possible for marketers to turn humongous ...