Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "Agricultural"
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Branding strategy for the kenya agricultural Research institute and its products
(College of Humanities and Social Sciences, University of Nairobi, 2009-10)Brands are recognised to connote quality to customers, distinction within a market and to gain financial rewards to an organisation, and can be characterised as products, corporations, persons and place. The purpose of ...