Browsing Faculty of Arts & Social Sciences, Law, Business Mgt (FoA&SS / FoL / FBM) by Subject "satisfaction"
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The perception of managers on satisfaction of retail customers at the Kenya Commercial Bank
(University of NairobiSchool Of Business, University Of Nairobi, 2012-10)Customer satisfaction is an important element of banking strategy in today‟s increasingly competitive environment. Bank management must identify and improve upon factors that can increase the level of customer satisfaction ...