Strategic Capabilities As A Strategic Tool In Commercial Bank Of Africa
In today's fast-changing competitive environment, firms' competitive positions areconstantly challenged by the emergence of new technologies, products, markets andcompetitors. As a result, organizations have to respond strategically to environmental factors in order to be sustainable.Quickness to accurate, relevant and precise information is crucial to the success of firms operating in such a competitive environment. Such competitive advantage emanates from resources unique to a firm such as key competencies, assets, capabilities, resources, information, and knowledge. An organizations strategic capability has been known to be such a great resource to a firm obtaining sustainability. The study aimed at determining the how strategic capabilities is utilized as a strategic tool by the Commercial bank of Africa. In attempting to get the objective, a case study research design was adopted. Five respondents were interviewed and gave information that helped in arriving at the research objective and conclusion. The study established that organisationgives attention to the identification, development and harnessing its strategic capabilities in its strategic process. Some of the banks strategic capabilities include advanced information technology, trained human resource base, adequate capital base, the banks brand name and customers who provide the bulk of the business. The increased performance of the bank has been attributed by with such core competencies that have enabled it to realise its strategic objectives in time. This study also found out that the harnessing of strategic capabilities structures by organizations may not necessarily be driven by the level of awareness of the concept, but may also arise from the organisation efforts to create a proactive business environment and thus gain competitive advantage.