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    • Managing Obsolescence Cost: Case of Mobile Phone Handset in Kenya 

      Mulwa, Lazarus; Kuira, Agnes Njeri; Mwangi, Michael (AIBUMADepartment of Management Science, 2012)
      Globally businesses aim at customizing products that are of the right quality and quantity at competitive prices, to ensure that their customers stay loyal. Proper analysis and management of the product life cycle is a ...