Browsing School of Business by Author "ASIABUGWA, MARY AYUMA"

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    • E-Commerce Strategy and Performance of Commercial Banks in Kenya 

      ASIABUGWA, MARY AYUMA; MUNYOKI, JUSTUS M. (School of Business, University of Nairobi, 2012-07)
      This study aimed at establishing the relationship between e-commerce strategy and performance of commercial banks in Kenya, and the factors influencing the adoption of e-commerce strategy. The study adopted a cross sectional ...