dc.description.abstract | How can developing countries use trade marks to enhance their development strategy?
Kenya as a developing country has a right to development. There is need to enhance its
trade activities and strategies so that it can be able to scale higher on the ladder of
development. Providing incentives to producers and manufacturers is one of the strategies
that has been employed to encourage trade in goods and services. A trade mark right is an
example of a trade incentive.l
A trade mark as a proprietary right vests in its owner such rights that are to the exclusion
of all others. Thus, the owner of such a right requires a guarantee that he has the
exclusive right to use that trade mark for purposes of putting products protected by the
mark into circulation for the first time. In its role as a source identifier, a trade mark is
invaluable in the market arena.
As a product of the mind demonstrated by the idea therein, a trade mark deserves
protection. The creator of such a mark needs to have his private rights balanced and more
incentives to come up with other innovations.
Trade marks are everywhere. They are a diverse and familiar feature in both industrial
and commercial markets.' Manufacturers and traders need identification tools with regard
to the goods and services that they produce. Goods and services have to be distinguished
in the market arena for efficient trade to take place. | en |