Browsing Theses and Dissertations by Author "33df3a05-8e33-459c-908b-cd777e10e566"
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Application of Porter’s Competitive Strategies in the Matatu Transport Industry in Nairobi, Kenya
Naku, Paskalia (University of Nairobi, 2011)In Nairobi Kenya, Matatu industry is one of the sectors that have experienced exponential growth in the recent past. Nairobi has the highest number of Matatu routes. Matatu operators face competition not only amongst ...