Browsing Theses and Dissertations by Author "5399de05-5dcf-40ca-a4de-1756a01b0914"
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Competitive Strategies and Organizational Performance of Construction Companies in Kisumu County, Kenya
Abonda, Fredrick (University of Nairobi, 2017)Competitive strategy is a long-term action plan of a particular firm in order to outperform its rivals and gain market leadership. This entails identifying assets of competition inside the chaotic surroundings thereafter ...