Browsing Theses and Dissertations by Author "6a5a4859-bb87-4bff-97a8-987f4f4bad08"
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Optimizing Social Media in Corporate Communication Trends Tools and Strategies
Njoki, Kamau C (University of Nairobi, 2018)The general objective of this study was to examine the elements that guide successful social media strategies for business organisation s. Specifically, the study sought to establish how corporates are integrating social ...