Browsing Theses and Dissertations by Author "7644c7cd-a947-4bdd-aba5-e6cf3fd87675"
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Competitive Strategies Adopted to Enhance Performance by Manufacturers of Hair Products in Nairobi County
Nyakundi, Irene (University Of Nairobi, 2015)As the level of competition intensifies, many business units continue to seek profitable ways in which to differentiate themselves from competitors and the small enterprises are not exceptional. This is because the ability ...