Browsing Theses and Dissertations by Author "86c4182f-fbd7-4a79-ae26-f5b26025b100"
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Factors That Influence Consumption Patterns of Junk Foods in Fast Food Restaurants in Nairobi City County, Kenya
Njagi, Philip G (University of Nairobi, 2017)The study sought to investigate consumer buying behaviour and consumption patterns of junk food in Fast Food Restaurants in Nairobi City County. The study was guided by theory of Buyer Behaviour and Theory of Consumer ...