Browsing Theses and Dissertations by Author "c6c14f61-d73c-4947-8a4f-25eac9fa5d71"
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Analysis of Customer Service Offered by Kenya ' S Commercial Banks
Ndegwa, Robert M (University of Nairobi, 1996-07)The primary objective of this study was to investigate how customers and employees in the banking sector perceive customer service offered by Kenya' s commercial banks and to determine the relationship between the criteria ... -
Tourism Marketing Strategies, External Environment and Destination Performance: a Critical Literature Review
Ndegwa, Robert M (university of nairobi, 2016)The objective of this Conceptual Independent Study Paper was to critically review relevant literature on the relationship between tourism marketing strategies adopted by destinations and the destination performance. The ...