Browsing Theses and Dissertations by Author "ef816500-48df-4935-a081-257862c7f1af"
Now showing items 1-1 of 1
-
Data Mining Application and Competitive Advantage of Commercial Banks in Kenya
Ng’ang’a, Dancun N (University of Nairobi, 2022)Nowadays, banks strive to gain a competitive edge in the marketplace thanks to globalization and cut-throat competition. Except for business processes, creating and applying a knowledge base has become a strategic tool to ...