Browsing Theses and Dissertations by Title

Strategies and challenges of rolling out wireless communication in the ICT sector in Kenya. A case study of Telkom Kenya ltd

Kendagor, Susan (University of NairobiSchool of Business,, 2009)

ICT is the World's fastest growing economic activity. The sector has turned the globe into an increasingly interconnected network of individuals, firms, schools and governments communicating and ...

Strategies and firm-level institutions in smallscale enterprise performance in Tanzania, The case of small-scale garment manufacturing firms

Mbwambo, Andrew H (University of Nairobi.School of Business, 2005-10)

While it is generally accepted that firms' performance is a function of factors external as well as factors internal to them, many studies have tended to focus on the former so that little is known about the effects of ...

Strategies Applied by Commercial Banks in Kenya to Combat Fraud

Wanemba, Margaret A (University of Nairobi, Kenya, 2010)

Fraud has become a rampant crime in commercial banks which unless controlled, will continue exposing the financial institutions to massive losses both in terms of financial costs and loss of customers' confidence leading ...

Strategies applied by constituency development fund management to implement constituency development programs in Mwala Constituency of Kenya

Amoit, Florence (University of Nairobi, Kenya, 2012)

Constituencies Development Fund (CDF) is a development strategy implemented in 2003 through an Act of parliament to facilitate the transfer and mobilization of resources at the constituency level. Unlike the previous ...

Strategies Applied by Mortgage Providing Banks Quoted at the Nairobi Securities Exchange (NSE) to Gain Competitive Advantage

Kinoti, Eric K (University of NairobiSchool of Business, 2013-10)

Strategy, which is a fundamental management tool in any organization, is a multi-dimensional concept that various authors have defined in different ways. This research was undertaken in order to understand the strategies ...

Strategies applied by multinational pharmaceutical corporations in Kenya to attain sustainable competitiveadvantage

Omwansa, Ruth N (School of Business, 2012-11)

Driven by cost conscious customers, increasing competition, stringent regulatory requirements and technological changes and innovations, pharmaceutical MNCs in Kenya are constantly searching for new ways to gain and ...

Strategies Applied by Naivas Supermarket Limited to Gain Competitive Advantage in Kenya

Ngana, Dennis, K (University of Nairobi, 2022)

Competitive advantage is the essential in any business that thrives to excel in the constant turbulent business environment. With post Covid – 19 effects, only the businesses that have applied different competitive strategies ...

Strategies applied to attract tourists by Isiolo County in Kenya

Chiwe, James E (School of Business, 2013-11)

This study was conducted to empirically analysis tourism destination competitiveness from the tourism stakeholders’ perspective. The study provides the structural relationships among the following five strategic constructs ...

Strategies Applied to Commercial Banks in Kenya in Anti-money Laundering Compliance Programs

Mbwayo, Mark M (University of Nairobi, 2005)

Money laundering has become a global problem and is generally associated with criminal activities,which include the financing of terrorism,drug trafficking and other related crimes. Money laundering may also result to ...

Strategies Deployed by Fly 540 Aviation Company to Sustain Competitive Advantage

Guandaru, Ann W (University of Nairobi, 2019)

Barney (1991) puts it that an organization is perceived to possess a competitive advantage when it is applying an up-to-date or prospective market activities,not concurrently being .......

Strategies employed by Airtel Africa in enhancing performance

Mbati, Loise K (University of Nairobi, 2015)

Strategies are adopted by organizations in order to achieve a more favorable position. The current high level of competition amongst businesses necessitates organizations to implement sound strategies to remain competitive. ...

Strategies employed by Barclays Bank of Kenya to achieve competitive advantage

Mbewa, Thomas N (University of Nairobi, Kenya, 2010)

Competitive advantage is an advantage over competitors gained by offering consumers greater value that justifies higher prices. It gives a company an edge over its rivals and an ability to generate greater margins for the ...

Strategies employed by beer manufacturing companies in Kenya to achieve competitive advantage

Onyango, AM (University of Nairobi,School of business,, 2013-11)

Beer market growth is flat due to economic hardships that have continued to affect beer industry, coupled with high taxes, stiff competition from other beverage sub sectors and low consumer spending. How a firm chooses ...

Strategies employed by business partners international Kenya limited to provide tailor made loans to business women in the small and medium enterprises sector in Nairobi

Simiyu, L N (University of Nairobi.School of Business, 2009)

While access to finance is an obstacle to all firms, women have consistently rated it as the single biggest constraint preventing them from growing their businesses. Research findings indicate that female entrepreneurs ...

Strategies employed by Cadbury Kenya Limited to gain sustainable competitive Advantage

Muigai, Simon M (University of Nairobi, 2013)

An organization's success is environment depended. Organization functions within the environment. The environment offers opportunities and poses threats to an organization depending on the capabilities of the organization. ...

Strategies Employed by Co-operative Insurance Company (Cic) Insurance Group Limited for Competitive Advantage in the Micro Insurance Industry in Kenya

Gathigia, Winifred W (University of NairobiSchool of Business, 2013-11)

The environment in which businesses operate faces stiff competition due to the existence of other firms producing and/or selling the same products or services. The aim of every organization in such a competitive environment ...