Browsing Theses and Dissertations by Author "Abishua, Derek A"
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Strategies used by Equity bank to compete in the Kenyan banking industry
Abishua, Derek A (School of Business, University of Nairobi, 2010-11)The banking industry has experienced a rapid growth in terms of profits, deposits, revenues during the Kibaki’s era. This trend has triggered a lot of competition in the banking industry. Equity Bank has managed to weather ...