Browsing Theses and Dissertations by Author "Mwanzia, Eric M"
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Creating competitive advantage through outsourcing: a survey of classified five star business hotels in Nairobi
Mwanzia, Eric M (University of NairobiSchool Of Business, University Of Nairobi, 2012-11)Outsourcing is a business strategy whereby a company hires an independent outside company to do some of its non- core company work. More companies prefer to own brand rather than physical assets; they are de-capitalising. ...