Browsing Theses and Dissertations by Author "Njari, Catherine"
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Strategies for enhancing corporate reputation: a case study of Nation media group ( NMG)
Njari, Catherine (School of Business, 2009)Reputation constitutes what the various stakeholders- customers, employees, vendors, shareholders, local communities, government, suppliers perceive the company to be. It takes a life time to build reputations but a moment ...