Browsing Theses and Dissertations by Subject "Floricultural Firms in Kenya"
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A Survey of the Extent to Which Floricultural Firms in Kenya Practice Green Marketing
(University of Nairobi, 2008)The firms in the floriculture industry in Kenya have been facing myriad of challenges emanating from environmental concerns. The recent challenges came from the overseas markets when the Kenyan flowers were said to be the ...