Browsing Theses and Dissertations by Subject "Influence of Corporate Social Responsibility Project Activities on Creation of Internal Brand Ambassadors"
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Influence of Corporate Social Responsibility Project Activities on Creation of Internal Brand Ambassadors in Commercial Banks: a Case of Kcb Bank in Nakuru East Sub-county, Kenya
(University of Nairobi, 2017)The purpose of the study was to investigate the influence of corporate social responsibility project activities on creation of internal brand ambassadors in commercial banks, a case of KCB Bank in Nakuru East sub-county, ...