Browsing Theses and Dissertations by Subject "Marketing campaigns"
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Survey of attitudes of Kenyan adolescents towards population services international HIV/AIDS social Marketing campaigns: the case of students of the College Of Health Sciences
(University of NairobiSchool of Business, College of Humanities and Social Sciences, 2006)This research study sought to determine the cognitive, affective and behavioural components of the attitudes of students drawn from the College of Health Sciences, University of Nairobi toward Population Services ...