Browsing Theses and Dissertations by Subject "Micro enterprises"
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Entrepreneur financial literacy, financial access, transaction costs and performance of micro enterprises in Nairobi City County, Kenya
(University of Nairobi, 2014)Entrepreneur financial literacy has been identified as one of the major competencies required for the establishment and management of microenterprises. However, empirical studies on the relationship between financial ... -
Strategic marketing practices adopted by micro and small barber enterprises in Masaba north district, Kenya
(School of Business, 2012-11)The motivation behind this study was the fact that in the face of the current high unemployment and economic hardships small businesses have remained a source of livelihood to citizens in Kenya. Indeed, it is the small ...