Browsing Theses and Dissertations by Subject "Rose flower growers in Kenya"
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A Survey of the Aspects of Personal Selling Process Perceived as Critical in the Purchase of Agrochemical Products by the Rose Flower Growers in Kenya
(School of Business, 2003)The study sought to investigate and document those aspects in personal selling process by the rose flower firms. It was based on forty-eight farms out of the total registered population of sixty firms. The key objective ...