Browsing Theses and Dissertations by Author "Jowi, ZO"
Now showing items 1-1 of 1
-
Strategic Responses to Competitive Environment by South Nyanza Sugar Company Limited
Jowi, ZO (University of Nairobi, Kenya, 2010)Competitive environment is crucial to a firm's success since no business functions in a vacuum. As a result, a company needs to develop a competitive advantage to overcome threats provided by its competitive environment. ...