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Corporate Strategic Planning Among Motor Vehicle Franchise Holders in Nairobi
(2003-09)
The central focus of this study was to investigate and establish the
extent of corporate strategic planning practice among motor
vehicle franchise holders in Nairobi. It also sought to establish the
challenges encountered ...
A Study of the Perceptions of Voluntarism Among Selected Stakeholders
(University of Nairobi, 2003)
Change Management Practices in Total Quality Management Implementation - a Survey of Iso 9000 Certified Firms in Kenya
(2003)
Globalisation has led to a major shift in the competitive environment forcing firms to
seek new ways to forge ahead of their rivals. Many organisations are adopting Total
Quality Management (TQM) in search of competitive ...
Determinants of Health Seeking Behaviour Among Young Women: a Case Study of Voluntary Counselling and Hiv Testing Practice in Nairobi, Kenya.
(University of Nairobi, 2003)
In Kenya, 80 -90% of infections are among the young people aged 15 to 49 years. 60% of new HIV/AIDS infections worldwide occur among girls and young women aged 15-24 years. (AIDSCAP/FHI, 1996) Women risk becoming infected ...
Human Adaptive Strategies in Eastern Lake Turkana Region During the Holocene Period
(2003-10)
The reconstruction of past human behavioral patterns from material remains
recovered from archaeological record is one of the major goals of archaeology. It
is recognized that these patterns of human behavior are the ...
A Case Study on Pricing as a Trade Policy and Poverty Levels at Mwea Irrigation Scheme
(University of Nairobi,, 2003)
The last fifteen years have seen Kenya's Economy decline with GDP growth falling from
5.1% in 1988 to 1.1. in 2002. Poverty has increased and so has unemployment. According
to the Economic Recovery Strategy for Wealth ...
A Survey of the Aspects of Personal Selling Process Perceived as Critical in the Purchase of Agrochemical Products by the Rose Flower Growers in Kenya
(2003)
The study sought to investigate and document those aspects in personal selling
process by the rose flower firms. It was based on forty-eight farms out of the
total registered population of sixty firms. The key objective ...
A Survey of Risk Factors in the Strategic Planning Process of Selected Parastatals in Kenya
(University of Nairobi, 2003)
Strategic planning has its roots m war situations, where survival is key to success.
Modem business organizations have embraced this concept, and now most leading
organizations engage strategic planning managers to ensure ...
Product Strategy in the Marketing of Financial Services: a Survey of the Commercial Banking Sector in Kenya
(University of Nairobi, 2003-11)
This study was conducted between April and July 2003. It focused on one of the
4P's of the marketing mix, namely, the product and studied how the product
strategy was used in the marketing of financial services by ...
A Survey of the Perceived Attractiveness in the Freight Forwarding Industry: an Application of Porter's Modified Framework
(University of Nairobi, 2003-09)
The main objective of this study was to access the perceived attractiveness in the freight
forwarding industry. The research sought to find out the level of attractiveness in Nairobi.
This study was greatly motivated by ...