Now showing items 1-2 of 2
The effect of promotional strategies on competitive advantage: A study on disposable baby diapers distributors in Nairobi Kenya
(University of Nairobi,, 2013-10)
The purpose of this study is to determine the effect of promotional strategies on competitive advantage of baby diapers distributors in Nairobi. A descriptive research design was used to establish the effect of promotional ...
The Effect Of Macroeconomic Variables On Financial Performance Of Aviation Industry In Kenya
(University of Nairobi, 2013-10)
The purpose of this study was to determine the effects of macroeconomic variables on financial performance of aviation industry in Kenya. The financial performance measures of companies in aviation industry used was the ...