dc.contributor.author | Nduati, GJ | |
dc.date.accessioned | 2013-05-11T06:21:08Z | |
dc.date.available | 2013-05-11T06:21:08Z | |
dc.date.issued | 1993 | |
dc.identifier.citation | Degree of Master of Science in Agricultural Economics | en |
dc.identifier.uri | http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/21646 | |
dc.description.abstract | Cutflowers produced and exported from Kenya contribute a
significant proportion of the foreign exchange earnings from
all exported horticultural crops. Many studies have been
undertaken on other horticultural crops but only a few of them
have examined the marketing of cutflowers. There has therefore
been a wide information gap in as far as the marketing system
of culflowers in Kenya is concerned. Hence the need for this
study so that information on the marketing system for
cutflowers can be provided.
The objective of the study was to establish the type of
market structure in which cutflower sellers and buyers operate.
The study utilized both primary and secondary data. Primary
data were obtained through interviews of cutflower exporters
and local traders. Secondary data were obtained from
Horticultural Crops Development Authority statistical reports
and publications and Ministry of Agriculture Annual Reports.
The results of the study indicate that the cutflower
marketing system is largly controlled by the private sector
with the public sector having a limited role. The marketing
system is divided into two sections, namely the export market
and the domestic market. The export market Is characterized by
a high degree of concentration and inequality with only two
firms (controlling 70 percent of the total marketed cutflowers.
This indicates the existence of oligopolistic market
structure . The domstic market on the other hand is
characterized by a low degree of concentration and low
inequality thus suggesting the existence of a competitive
market structure.
The lack of adequate air cargo space and Iack of
appropriate storage facilities were found to be some of the
major problems that exporters of cutflowers were experiencing.
Local cutflower retailers also were experiening problems of
lack of appropriate business premises and storage facilities.
The study recommends that market, conditions in foreign
countries be explored and communicated to all cutflower
exporters. There is need to increase the air cargo space available
in order to have more exporters participating in the
export, market. The deterioration of quality of cutflowers
should be minimized by the provision of adequate and
appropriate storage facilities. Coordination in the operation of the marketing system is necessary to improve performance. | en |
dc.language.iso | en | en |
dc.publisher | University of Nairobi | en |
dc.title | Structure, conduct and performance of the marketlng system for cutflowers in Kenya: the case for statice flowers | en |
dc.type | Thesis | en |
local.publisher | Department of Agricultural Economics | en |