| dc.description.abstract | Strategy implementation is concerned with both planning how the choices of strategy will
be put into effect, and managing the changes required. This process is fraught with
complexity and challenges and many organizations create great plans for their future, but
fail to implement the desired changes.
The study focuses on strategy implementation and its challenges in non-profit organizations
in Kenya with special reference to AMREF - Kenya. The main interest was to find out how
non-profits organizations implement their strategies and the challenges they faced in the
implementation process. AMREF - Kenya formed the major source of data for this
research.
This study is presented in five chapters and sections through which the researcher has tried
to discuss the above issues. Quantitative as well as qualitative data analysis has been
utilized. Summary tables containing mean scores, frequencies and percentages have been
used extensively in presenting the findings of the study.
The major findings of the study were that AMREF - Kenya uses various methods in
implementing its strategies. The study established that whilst the methods, that AMREF Kenya
uses to implements its strategies support its strategies, inadequate resources,advocate and supporters of strategic decisions having left during implementation,
unsupportive organization culture and uncontrollable factors in the environment were major
obstacles to successful strategy implementation in the organization.
The findings of this study should be understood and evaluated in light of the limitations of
the study. This study is especially helpful to AMREF - Kenya and other similar
organizations in Kenya. It should be particularly useful to the Directors and Managers of
non-profit organizations whose responsibilities include formulating and implementing
strategies. | en |
