| dc.description.abstract | This research was a survey on Strategic Choices in Faith Based Non Governmental
Organizations in Nairobi. The study had two objectives. Since there is no organization
that operates outside the environment, there was a concern to find out about strategic
choices in faith Based NGOs and factors that influence them in Kenya. Special focus was
on Faith Based NGOs based in Nairobi.
The research was a cross sectional study on fifty Faith Based organizations randomly
selected. 34 organizations responded, giving a response rate of 68%. Primary data was
collected via a questionnaire with both open and closed questionnaires addressed to chief
executive officers of the organizations. Data was collected through drop and pick method.
Data was coded and analyzed using SPSS software package and the information was
presented in form of tables, frequencies, percentages and proportions.
Findings reveal that the most popular strategy used by Faith Based NGOs is partnership
(25%), followed by cost control (22%) and multiple source of funding (16%). The least
used strategy is competition and business activities (3%). Findings suggest that for Faith
Based NGOs, beneficiaries are better served through cooperation, partnership and
networking rather than by competition. Major factors that drive strategic choices are
recipients needs with the highest mean score of 4.6\, followed by resources available
with a mean score of 4.41, and mission and scope with a mean score of 4.38. Values and
culture occupy the fourth position with a mean score of 4.32. The least determining factor
is competitors with a mean score of2.89.
Because of the pace and speed of changes in the environment, there is no best strategy.
The best strategy is a strategy that helps the organization to be sustainable and grow.
Managers of Faith Based NGOs have to continuously find a match between the internal
position of the organizations and the external environment. Faith Based NGOs should not
lag behind changes in the environment. | en |
