| dc.description.abstract | This study sought to find out the Strategic responses adopted by Christian
churches in Kenya to changes in the external environment. The need for this
study arose from the fact that the church is a very important institution to
society and often it is expected to be at the forefront in dealing not only with
spiritual issues but also in giving direction with regard to various other issues
that are of concern to society. The manner in which the church responds to
environmental changes is therefore of great interest to society.
This studywas guided by the following two objectives: First, to determine the
changes in the external environment which have affected the evangelical
churches in Kenya. Secondly, to find out how the evangelical churches have
responded to the environmental changes.
Primary data was collected using structure and open ended questionnaire for a
census of thirty two churches. Data was thereafter analysed using descriptive
statistics through the use of mean scores, percentages_ and content analysis. The
analysis revealed that changes in the external environment have affected the
church both positiv1-l):.an~ nega~ively. It also showed that though the churches
have responded in varying degrees to environmental changes, there is need for
them to respond more ~ffectively. Some of the ways in which the church has
responded is through the introduction of income generating activities, strategic
planning, social projects, training and development of staff and to a limited
extent, through the use of information and communication technology. To
respond more appropriately the churches will need to understand the
environment they are operating in, appreciate how the environmental changes
are affecting them and come.up with strategies that will enable them to respond
appropriately to these changes. | en |
