| dc.description.abstract | The success of any organization depends on the ability of managers to provide a motivating environment for its employees. Rewarded employees are more productive, happier, and stay with the organization longer. One of the primary tasks a manager faces is to find out what motivates their staff. By understanding employee needs, managers can understand what rewards to use to motivate them. The challenge of motivating employees has long been recognized as an integral part of managing leisure-service organizations. Motivation plays an exceedingly important role in moving an organization towards excellence.
The main objective of this study is to identify the reward management strategy adopted by Swissport Kenya / Airside Limited. The proposed research model was a case study research design since it aimed at obtaining an in-depth understanding of the reward strategy adopted by Swissport Kenya / Airside Limited and to establish any unique aspects. Interviewer-administered questionnaire was used to obtain primary data from the few target individuals in order to obtain better understanding of the company strategy, due to confidential and sensitive nature of the information we were seeking.
From the study it is evident that the Swissport Kenya / Airside Limited total reward strategy is aimed at motivating their employees to deliver consistent quality service to its clients. The company uses a wide range of performance management tools which is aimed at integrating the company's strategic plans to rewards management strategy which links individual performance to overall corporate performance. Intermittent rewards in incentives are also used minimize potential process failures to maintain and surpass quality standards agreed upon with their clients. With the quality 'Swissport brand' represents globally coupled with properly monitored and standardized processes, these could explain Swissport being named best ground handling company for the tenth year in a row. | en_US |
