Application of the Balanced Scorecard Model in Strategy Implementation at Kenya Methodist University
Abstract
Strategy implementation is defined as the actions an organization takes today to deliver the strategy, tomorrow. More than half strategies devised by organizations are never actually implemented. At a time of increasing competition and globalization, shorter lead times and increased customer sophistication, the effectiveness of strategy implementation is even more important. For proper implementation an organization has to choose the right tool or methodology. One such tool/methodology is the balanced scorecard which is a strategic planning and management system that is used to align business activities to vision and strategy of the organization and monitor organization performance against strategic goals.
This research study sought to address the application of balanced scorecard model in strategy implementation at Kenya Methodist University. This research employed the case study as the research design. The instrument of data collection was the interview guide. Two senior members of staff, the Principal and Registrar Administration participated in this study. The qualitative data collected was analyzed using the content analysis technique.
The findings from the study showed that though the balanced scorecard was at the pilot process, it has been able to achieve targets. It has been received positively and management is committed to its application for overall effective management. A major limitation was that the respondents were suspicious that such study could expose their competitive advantage to their competitors. Based on the findings, it is recommended that further research be undertaken on employee perception on balanced scorecard at Kenya Methodist University and the factors influencing strategy implementation in Kenya Methodist University
Publisher
University of Nairobi, Kenya