The Strategic Value of Cloud Computing at Standard Group Limited, Kenya
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Date
2013-11Author
Mbithi, Winnie N
Type
ThesisLanguage
jaMetadata
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The aim of this study was to determine the adoption and strategic value of cloud
computing at Standard Group Limited, Kenya. The study looked at usage of cloud
computing, cost of cloud computing, effectiveness and reliability of cloud computing,
data storage and accessibility of data. The researcher adopted a content analysis approach
given that it was a case study to offer an in-depth understanding of the issues under
investigation. The interviews was done in the IT department, Communications and PR
departments and Finance Departments as they have large volumes of data that require
large storage of data capacity to ensure reliability and effectiveness of data through cloud
computing at Standard Group Limited.
Content analysis was used to analyze, from the findings conclusions were made and
recommendations provided for by the study. The findings of the study found out that the
adaptation of cloud computing have strategic value in the operations of the media house.
The findings also show that the there is less awareness of the use of cloud computing in
the organization, storage and downloading of large amount of data takes much longer
time to access the data. The study recommended that there is need for the organization to
train their staff on the usage and type of cloud computing. There is also need for the
organization to identify the advantages that are brought about by each cloud computing
type in order for them to explore the advantages that can be found by each type and
ensure that the organization does not miss on the benefits of cloud computing. As much
as cost is concerned there is need for the organization to explore what are other ways that
it can reduce the overall cost of operations through cloud computing. The study
recommended that the organization should carry out a study on the strategic value of
cloud computing in all media house in order to determine the situation in the whole
industry other than one organization which may not reflect the situation in other media
houses. There is also need to establish the safety of data stored in cloud computing and
therefore a study is necessary on challenges posed by cloud computing on the safety and
management of data at Standard Group Limited to avoid any lose or leakage of crucial
data to the competitors that may use it against the organization in the industry.
Citation
Master Of Science In Strategic Management, University Of Nairobi November,2013Publisher
University of Nairobi,