Challenges of strategy implementation at the Institute of Advanced Technology (IAT) Kenya
Mogeni, Jescah M
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In a business environment where competition is the order of the day, business entities are coming up with strategies that will give an edge over competitors at a lower cost. However, organizations today face major changes that make strategy implementation difficult and complex than in the past. Therefore it is necessary that an organization comes up with strategies that it can be able to implement and also avail resources that will be able to implement the strategies effectively. The study sought to establish the strategy implementation practices at Institute of Advanced Technology as well as identify the challenges that affect the implementation of strategies in the organization. A case study research design was adopted whereby the researcher interviewed six senior managers at IAT who were involved in the strategic process of the firm. The data was collected through the use of the interview guide that was prepared to guide the researcher on the challenges affecting strategy implementation and the measures taken to overcome the challenges. Analysis of the data was done using content analysis. The findings from the study suggest that the IAT faces a number of challenges ranging from; slow decision making process, inadequate resources, cultural interference in some instances, lack of proactive leadership and non involvement of all the stakeholders in strategy implementation. In addition, other challenges included employees not committing themselves to support a new strategic plan from the start to its completion including review and supporting its recommendation, changing the strategy mid-stream to suit their focus. The measures taken to overcome the challenges include training employees on project evaluation and monitoring, involvement of all the stakeholders in strategy formulation and sourcing for additional funding to finalize on incomplete projects. Some of the measures suggested included the need to align the organization culture to its strategy, motivation of staff to enhance performance, accountability of the leaders, and fast communication of the strategy and team work was identified as yet another measure to be undertaken by the organization. The study concludes that strategy implementation at IAT was affected by the structure adopted, culture, communication, the top management, rewards and the resources. The study recommends that strategy formulation and implementation process is very vital for the functioning of any organization and the management of IAT should work to ensure that the challenges which were identified as affecting strategy implementation are tackled in order to ensure that the institution remain competitive in the market.
CitationMogeni,Jescah M.;November,2013.Challenges Of Strategy Implementation At The Institute Of Advanced Technology (IAT) Kenya.
University of NairobiSchool of Business