| dc.description.abstract | Many studies have been done to determine the benefits that alignment of business and IT strategy can achieve. This has become more prominent as IT has evolved over the years. Previous studies have highlighted that this have been difficult to achieve. Firms all over the world make significant investments in information and communication technologies (IT) aiming to increase their efficiency and effectiveness. It is of critical importance to investigate the impact of these investments on firms' performance in various contexts, and also identify 'soft factors' that can increase this impact.
This paper presents the results of an empirical investigation of the effect of IT strategic business alignment of Kenya' s Banking Sector, measured through customer service value addition, employee performance and labor productivity. It also examines for first time in Kenya whether and to what extent this effect can be increased if IT investments are aligned with business strategy.
The study will be based on a unique research dataset, including data from at least 60 licensed commercial banks in Kenya and one Mortgage finance Company about business performance, usage of ICT, adoption of modem organization forms and innovation, which will be collected through a questionnaire-based survey among Kenyan banks and also from previous related research. The proliferation of new information and communication technologies within the financial industry has significantly influenced the way banks deliver services to their | en_US |
