dc.description.abstract | The increasing changing business environment, which is characterized by fragmented markets,
policy changes, technological changes and growing dependence on non price competition is
forcing service sectors to be innovative to meet customers demand and expectations. This study
sought to evaluate the relationship between financial innovation and financial performance of
water companies in Kenya. This study took employed use of descriptive research design and
targeted 12 WSPs in Lake Victoria South Water Services Board. The data collected was edited
for accuracy, uniformity, consistency and completeness and arranged to enable coding and
tabulation before final analysis. Qualitative and quantitative analysis techniques were used.
Qualitative data will be analyzed by categorizing and grouping thematic contents through content
analysis to address the research questions. Quantitative analysis will be analyzed through
descriptive statistics such as measure of central tendency to generate relevant percentages,
frequency counts, mode, and median and mean where applicable. The study concluded that the
water services companies which had adopted financial innovation were more sustainable
compared to companies which use manual system of operation. The study also revealed that
despite water sector reforms which was aimed at making Kenya water services providers
effective and efficient in their service delivery, financial innovation is an important aspect
basically for the effective service delivery. It was clear that adoption of financial innovation
resulted in strong financial results of the water services companies. The study therefore the
suggests that further research should be conducted in all the water companies in east Africa to
investigate into the effects of financial innovation strategies on other aspects of the water
companies in achieving competitive edge and providing better and timely service to their
consumers
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