Change Management Practices by Nokia Kenya
Abstract
Life has one thing which is constant- change. A look at any organization that has
been in operations for years, change is evident. It is therefore very important for
any organization to equip itself with the knowledge of this important aspect of its
operations. How an organization handles change largely determines its future
success. This study is done on Nokia Kenya, a mobile telephone company that
operates in a very dynamic industry. Being the market leader in sales and market
share, Nokia Kenya has seen a steady decline in its operations and a steady
growth in its competitors. Nokia Kenya is a branch of its parent company
domiciled in Finland. As such, decisions on strategy and direction are top down.
Strategy and change decisions made at global level. The focus of the study is to
establish the change management practices by Nokia Kenya. The research design
was based on a case study which involved a detailed investigation of the
company. Primary data was gathered from an interview of senior management of
the company. Respondents were Nokia Kenya employees. Data was collected
and analyzed to facilitate comparison among the respondents. Results of the study
conclude that Nokia Kenya change management practices are in line with global
strategies. Nokia Kenya faced huge challenges in the change management
process and this was especially for the Nokia Kenya staff. These challenges lead
to high staff turnover and for the employees who remain, low staff morale is the
result.
Citation
Ngunjiri,Maurice K.,November,2013.Change Management Practices By Nokia Kenya.Publisher
University Of Nairobi