Challenges of Strategy Implementation at Agro-chemical and Food Company Limited, Kenya
Abstract
Strategy development helps to articulate objectives that an organization hopes to achieve
and mapping out the optimal desirable route to the attainment of the set goals amidst the
environmental threats and opportunities that it faces. Strategy therefore forms a link
between the organization and the external environment. The action phase of strategic
management is the implementation stage that encompasses the process of
institutionalization and operationalization of strategy and remains the most difficult area of
management and in most cases challenges arise hindering the intended noble goal of the
strategy. The objective of this study was to establish the challenges of strategy
implementation at Agrochemical and Food Company, Kenya. It also sought to establish the
measures ACFC has put in place to address the identified challenges. The research was
conducted by way of case study. Face to face interviews were done with ten Heads of
Department at ACFC using an interview guide. Content analysis technique was then used
to analyze data by giving emphasis to certain concepts that are determined by the frequency
of certain words and phrases emanating from the interview process. The study found out
that there are several challenges that mitigate strategy implementation at ACFC. The most
prevalent of them include inadequate resource allocation, resistance to change and
technological challenges. Various measures were also in place to mitigate the identified
challenges such as participation and involvement in managing resistance to change,
allocating resources to critical activities during budgeting, managing human resources
concerns and matching organizational structure to strategy. ACFC finds itself in the same
position in facing challenges available in theories as most of the organization as far as
implementation of strategy is concerned hence the study is valuable to the management of
ACFC and the public corporations for policy formulation . Further studies can be done to
ascertain the effectiveness of the measures taken to mitigate the challenges and a
comparison study of the extent of strategy implementation to the company performance.
Citation
Master in Business AdministrationPublisher
University of Nairobi