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The strategic benefits and challenges in the use of customer relationship management systems among commercial banks in Kenya
(European Scientific Journal, 2013-05)
Nowadays, many businesses such as banks, insurance companies, and other service providers have realized the importance of Customer Relationship Management (CRM) and its potential to help them acquire new customers, retain ...
An empirical test of competing corporate governance theories on the performance of firms listed at the Nairobi Securities Exchange
(2013-05)
The focus of this study was on linking these variables to the contrasting and competing theories of Corporate Governance such as Agency Theory, Stewardship Theory, and Resource Dependence Theory, among others. The role of ...
The critical success factors and challenges in e-procurement adoption among large scale manufacturing firms in Nairobi, Kenya
(European Scientific Journal, 2013-05)
E-Procurement is more than just a system for making purchases online. Some companies implement e-procurement and succeed while others fail. This study was carried out on the adoption of e-procurement among large scale ...