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Competitive Strategies Adopted by Multinational Banks in Kenya
(2012)
Strategy is a course of action to achieve an objective. Competitive strategy is a business
strategy that is concerned with how a company can gain competitive advantage through an
approach to competing. In spite of the ...
Competitive Strategies Adopted by Multinational Banks in Kenya
(2012)
Strategy is a course of action to achieve an objective. Competitive strategy is a business
strategy that is concerned with how a company can gain competitive advantage through an
approach to competing. In spite of the ...
Total quality and competitive advantage of firms in the horticultural industry in Kenya
(2012-04)
The study focused on Kenya’s horticultural industry and the aspects of total quality and competitive advantage. The
available literature shows that total quality is associated with competitive advantage. However, most of ...
Strategic alignment as a source of competitive advantage at equity bank(k)Ltd
(2012-11)
The growth and diversity in the international business has brought about new challenges and
heightened the competitiveness of firms across the globe and to remain relevant, firms have been
forced to re-examine themselves ...