dc.description.abstract | This study is about the relationship between Green Supply Chain Management Practices
and firm performance among firms in the automotive industry. The study had two
objectives: To establish the extent of Green Supply Chain Management Practices used by
firms in automotive industry in Nairobi, Kenya and the challenges faced; To establish the
relationship between Green Supply Chain Management Practices and performance of
firms in automotive industry in Nairobi, Kenya. The study used research design to collect
data and descriptive statistics was used to analyze the data. The study focused on firms in
automotive industry in Nairobi, Kenya. It found out that firms appreciate the role of
Green Supply Chain Management Practices. The study also confirmed that GSCM
practices are important in improving the performance of firms.The study recommends
that firms should emphasize on suppliers to have ISO 14001, use life cycle assessment to
evaluate environmental load, cooperate with suppliers to standardize packaging and
process merchandise to improve firm performance. However, there were limitations in
this study such as data collection. The firms adopt different green practices due to their
structure and hence different performance of the firms. The study suggests further
research to be done on how GSCM practices affect performance of firms in the services
industry as well as other types of organizations such as wholesalers and retailers. In
addition, the study suggests on further research on the tools and techniques required to
measure the performance of firms who have adopted GSCM practices. | en_US |